Creating Brands We Time studied and analysed the usage of an existing local product in the hospitality sector and created a new position for it. Developed team competencies and ability of a conventional sales team to generate demand in the end users directly, instead...
Positioning Brands We created a family branding concept by developing branding and strategy for a local Food Giant to place its products parallel to multinational food brands. Cost-effective promotion for various lines, capitalising on grouping products and building...
Building Shareholder Value Enhanced shareholder value by understanding and taking strong steps towards elimination of corruption and waste, simultaneously addressing incompetence in a leading Sri Lankan spirit company. Included unionized work force management. Contact...
Forming Strategic Alliances Strategic alliances hold amazing potential and benefits, allowing partners to pool resources while concentrating on their competitive advantage and simultaneously growing their respective businesses. For a grassroots project, we formed...
Redesigning Business Processes A mid-size group with many small companies needed to be streamlined. With our strategies, it was downsized successfully and restructured so that some companies were merged and a few non-performing personnel were laid off. The machinery...
