Creating Winning Business Plans The textile and apparel industry has played a vital role in the Indian economy and has also been one of the largest sources of foreign exchange earnings for the country. An established polyester fibre and filament yarn company was...
Turning Around Sick Ventures Periods of economic and financial distress pose special challenges to the capabilities and decision-making processes of most professional management teams. At such times, the processes of turning around a business can be complex, owing to...
Sales and Marketing A listed company from a sunrise industry in India wanted to set up a pan-India market for its new products. It was a great challenge as we were competing with the biggest conglomerate in India. The challenge was to be innovative and get the best...
Creating Brands We Time studied and analysed the usage of an existing local product in the hospitality sector and created a new position for it. Developed team competencies and ability of a conventional sales team to generate demand in the end users directly, instead...
Positioning Brands We created a family branding concept by developing branding and strategy for a local Food Giant to place its products parallel to multinational food brands. Cost-effective promotion for various lines, capitalising on grouping products and building...
